Tuesday, July 29, 2008

The Value of Advertising During an Economic Downturn

Chamber member, Curt Esterline of ADvantage Media Group is featured on Inside Indiana Business in today's "Perspectives."

Esterline writes on the value of advertising even during tough economic times. He says he hears it, reads it, and watches how the economy is doing so poorly, the stock market is plunging and that we are in a recession. All of this is enhanced by the feeding frenzy of our different media outlets looking to grab your attention to boost their ratings in hopes to sell more advertising!


To read the full article click here.

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