Thursday, July 29, 2010

Lutheran Schools Partnership Unveils New Brand

Chamber member The Lutheran Schools Partnership has just launched a brand new Web site - thelutheranschools.orgThe Lutheran Schools is a new brand, a collective name for the area’s Lutheran preschools, elementary schools, and Concordia Lutheran High School.

On the Web site you can find news, contact information, help finding a school, social media connections, and of course a breakdown of the most important aspects of the organization: the value they offer, academics, the students, and a map to find the school location you are looking for. Perhaps its my bias from working in the communications field, but I think a big congratulations is due to the Partnership for unveiling this new site - a branding transformation like this requires a lot of work, and its clear this new site is very user-friendly (great pictures and graphics, simple layout, good information!).

What's more, they were helped by another Chamber member, the Nichols Company, who was in charge of the design, writing, and launch of the site for the Partnership. The Nichols company is a Fort Wayne-based versatile marketing-services agency. Their client list ranges from 
major manufacturers, to medical practices, to educational institutions and social-service agencies.

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